Biblioteca - Centro Cultural - Jaime Panesso Tascón

Vista normal Vista MARC Vista ISBD

Hair Joseph F.

Marketing Research / Joseph F. Hair, Robert P. Bush, David J. Ortinau - 2 ed. - Estados Unidos de América : Mc Graw Hill - 720 pág.

Donación realizada en Abril de 2012. \

Marketing Research Information and Technology. -- Designing the Marketing Research Project. -- Gathering and Collecting Accurate Data. -- Data Preparation, Analysis, and Reporting the Results.

ISBN: 0-07-246757-6

LC Class. No.: 658.83 H127m

Dewey Class. No.: 379.24 S24v